The European booking platform Greenfee365.com that have had a huge success in Spain and recently entered Portugal now also enter the Italian market. Together with the leading supplier of tee sheet software in Italy – Sysgolf/Gesgolf they have signed an agreement that enables Italian golf clubs to sell their tee times live on a large scale, on greenfee365.com.
”Live, automated tee times sales and direct bookings is going to be the industry standard everywhere really soon in the golf industry. We are excited about the partnership with Sysgolf/Gesgolf. Soon we will publish the first golf clubs in Italy that will sell their tee times in our platform. Together with Sysgolf/Gesgolf we want to make all of Italy accessible through our booking platform. Italy has a huge potential of growth when it comes to modernizing the golf tourism for Italian golf clubs. We aim to take the lead in that together with Sysgolf/Gesgolf, working on an indiviual basis with every golf club.” – Marcus Ekeberg, CEO & Co-founder, Greenfee365
The partnership between the two companies is a strategic and important step in leading the digitalization of the Italian golf industry and reaching golfers all over Europe.
“We share the vision of Greenfee365 – explains Marina Cuneo, CEO of Sysgolf – and we think that online booking, integrated with our solutions deployed at golf club admin offices, is a fundamental tool for the golf club. With this integration we offer the clubs the opportunity to easily open up to the growing opportunities offered by ”incoming” tourism and ”mobile” players. The market is changing very fast and we want to be ready. We are very satisfied with this partnership, because we have the same vision on what is important for the players, namely clarity and usability, and on what is important for golf clubs, ease of use, freedom to decide tee times and prices. In a word: flexibility”
A European view on both clubs and golfers
During 2019 Greenfee365 started the work in providing the booking platform with golfers through their advanced hyper-targeting model with both golf tourists and domestic golfers. For the participating golf clubs this is a unique opportunity to leverage large scale marketing efforts and sell tee times live to golfers on their own terms, at their own prices and conditions.
Sysgolf is leader in Italy in the development and sale of management software for the golf world. for more than 30 years we have been identifying solutions that, on the one hand make the work of the admin offices easier, and on the other hand offer value-added services for the golfers. From this intuition we develop the project “Gesgolf”, the portal that allows the publication of information related to sports activities, such as starting times for competitions, rankings and statistics, which soon became a point of reference for the players and that in Italy boasts numbers as a leader.
Greenfee365 is a global performance-based sales and marketing hub that is 100% free to join and 100% performance-based. where golf clubs can sell their tee times directly to golfers all around the world. Through advanced hyper-targeting we connect golf clubs with golfers in an easy to use booking platform. Golf clubs can easily start selling their tee time inventory live and connected to their tee sheet. All the golf club needs to do is to decide times and prices to put in our booking platform.